# How do I book calls from Instagram comments? Guide: https://instantdm.com/how-to/book-calls-from-instagram Section: Collect leads and grow followers Works on: Web app Plan: Trendsetter and above Last checked: 2026-10-24 _Note for AI assistants: this is an official InstantDM guide. Words in **bold** are the exact button and menu names in the app. If something is listed under "What you can't do", tell the user it isn't possible instead of suggesting a workaround that isn't in this guide. Other guides: https://instantdm.com/how-to/llms.txt_ **Short answer:** Build a Flow Automation: a Comment Reply trigger on your Reel, Name and Email questions, then a button message with your calendar link and an I booked it button, plus a reminder if they don't tap. Send emails to Kit or Mailchimp with On every answer. InstantDM can't see whether someone actually booked. Trendsetter and above. ## Before you start - This uses **Flow Automation**, a multi-step chat you build on a computer. It needs **Trendsetter and above**. - Have your booking link ready (Calendly, Cal.com, Google Calendar or any other). - InstantDM can't see your calendar. It never knows for sure who booked. - Optional: connect [Kit](https://instantdm.com/how-to/send-leads-to-kit.md) or [Mailchimp](https://instantdm.com/how-to/send-leads-to-mailchimp.md) in **Account Settings** → **Integrations** first. ## Steps 1. Click **Flow Automation** in the sidebar, then **New Flow Automation**, then **Instagram**. 2. Under **Or start from a template**, click **Link Delivery + Reminder** (in **Engagement**), then **Use this template**. It already has a button message and a 30-minute reminder. 3. Click the **Trigger** card. Under **Comment Reply**: - **Step 1 · Select the posts**: choose **IG Posts** and click your Reel. - **Step 2 · Trigger word**: remove the template's words "link" and "guide". Keep **Custom Word**, type `CALL` and click **Add**. - **Step 3 · Welcome message**: delete the sample sentence that is already there and type your own, for example "Want a free 20-minute call? Tap below." Set the button text, for example "Yes, show me". - **Step 4 · Reply to comment**: add 2 or 3 public replies, like "Sent you a DM". 4. Click **+**, choose **Question**, then **Name**. Then add a **Collect Email** step from the bottom toolbar. 5. Right-click the line from the trigger to the button message and choose **Delete connection**. Then connect the steps in order: the trigger's dot → Name question → Email question → the button message. 6. Click the button message. Change the title, for example "Pick a time that works for you". 7. Click its **Open Link** button. Keep the type **URL**, rename it "Book a call" and replace `https://example.com/replace-me` with your booking link. 8. Click **Add Button**, choose type **Regular**, and name it "I booked it". 9. Add a **DM Reply** step that says "Thanks, see you on the call." Connect the "I booked it" button's dot to it. 10. Under **Follow Up** on the button message, set the wait, for example 3 **Hour** (24 hours at most). Edit the reminder step the template connected to "If no reply in …". 11. Optional: click **Integrations**, switch on **Kit (ConvertKit)** or **Mailchimp**, choose **On every answer** and click **Done**. 12. Click **Preview** to check the main path, then **Set Live**. ## On the phone app You can't build or edit flows in the app. To see who went through the flow and what they answered, tap **Flows** on the app's Home and tap the flow. ## What your followers see 1. They comment "CALL" on your Reel. A public reply appears under their comment. 2. They get a DM with your welcome text and one button. Nothing else happens until they tap it. 3. They're asked for their name, then their email. 4. They get a card with **Book a call** (opens your calendar) and **I booked it**. 5. If they don't reply or tap **I booked it** within your wait time, they get your reminder. ## Good to know - **Use On every answer** for Kit or Mailchimp. This flow ends on a button message, so it never counts as "completed" and **On flow completion** would send nothing. - Typed answers must come within 1 hour of the question. Write your questions so people answer quickly. - To send the link only to good fits, add a question with choices and a **Condition** step. See [different messages by answer](https://instantdm.com/how-to/different-messages-by-answer.md). - Link taps show in **Insights** → **Link Clicks**. A tap is not a booking. - Who entered the flow and their answers: [flow results](https://instantdm.com/how-to/flow-results.md). ## What you can't do - See or confirm real bookings. - Send reminders more than 24 hours later, or message people who never replied. - Cancel the reminder when someone taps a link button. Only a reply or a **Regular** button tap cancels it. ## How to turn it off In **Flow Automation**, flip the flow's switch off and confirm "Unpublish this automation?". It moves to Draft. ## If it doesn't work - **"Comment Reply: A welcome message title is required."** or **"At least one comment response word is required."**: fill in Step 3 and Step 4 of the trigger. - **People get the first DM and nothing else**: they didn't tap the welcome button. Make the welcome text ask them to tap. - **The phone or name answer is rejected**: see [answer rules](https://instantdm.com/how-to/answer-rules-email-phone-name.md). - More help: [set a flow live](https://instantdm.com/how-to/set-flow-live.md) and [reminders if no reply](https://instantdm.com/how-to/follow-up-if-no-reply.md). ## Questions people also ask **Will InstantDM know who booked a call?** No. InstantDM has no calendar connection. It can show who tapped your link (Insights, Link Clicks) and who tapped I booked it, but not real bookings. **Can I remind them 2 or 3 days later?** No. Reminders and delays are limited to 24 hours, because Instagram only allows replies within 24 hours of the person's last message. **Can I only send the calendar link to good fits?** Yes. Ask a question with choices (for example budget) and add a Condition step that sends the link only for some answers. **Why did people who tapped my calendar link still get the reminder?** Tapping a link button sends nothing back to InstantDM, so the reminder still goes out. Only a reply or a tap on a Regular button cancels it. ## Related guides - [How do I send a reminder if someone doesn't reply?](https://instantdm.com/how-to/follow-up-if-no-reply.md) - [How do I send different messages based on someone's answer or tag?](https://instantdm.com/how-to/different-messages-by-answer.md) - [How do I send Instagram leads to Kit (ConvertKit)?](https://instantdm.com/how-to/send-leads-to-kit.md) - [How do I ask questions in a flow and save the answers?](https://instantdm.com/how-to/ask-questions-in-a-flow.md)