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Meta Business Partner
100% Official API
Instagram DM Automation for Local Services Appointments
Book appointments instantly, deliver service menus automatically, run seasonal promotions, and manage referral programs. Turn Instagram into your booking engine for salons, spas, and local businesses.
9x
Appointment Bookings
78%
Show-Up Rate
5x
Referral Growth
Trusted by 30,000+ Creators & Brands
Big or small. 30 followers or 3 million. Creators, brands, and agencies trust InstantDM.
1. Appointment Booking Automation
High Impact
The Problem
You post before/after photos, service showcases, and client transformations. People comment "How do I book?" "Are you available Saturday?" "What's your pricing?" You're manually responding to booking requests, checking your calendar, and sending confirmation details. Peak hours mean missed bookings.
- Lost bookings from delayed responses
- Spending hours on manual scheduling
- High no-show rate (30-40%)
- Can't respond during client appointments
- Double bookings and scheduling conflicts
- Missing the "impulse booking" moment
The Solution
Comment "BOOK" → Instant DM with service menu, available time slots, booking calendar link, and pricing. Automated confirmation, reminders (24h, 2h before), and post-appointment follow-up. Sync with your calendar automatically.
- Auto-send booking calendar link
- Service menu with pricing
- Real-time availability checking
- Instant booking confirmation
- Automated reminder sequence
- Post-appointment review request
Appointment Booking Flow
Comment "BOOK"
→
Service menu + Calendar
→
Instant confirmation
→
Reminders + Follow-up
Real Example
Case Study: Hair Salon (42K followers)
- Before: 40 booking requests/week, 18 booked (45%)
- After: 180 booking requests/week, 162 booked (90%)
- Show-up rate: 92% (vs 60% without reminders)
- Revenue: 2.3x increase in monthly revenue
- Time saved: 15 hours/week on scheduling
- New clients: 65% from Instagram bookings
Expected Results
9x bookings: Instant scheduling
92% show-up rate: Automated reminders
90% conversion: Real-time availability
15 hours saved: Per week on admin
2. Service Menu Delivery Automation
Revenue Driver
The Problem
People ask "What services do you offer?" "How much is a haircut?" "Do you do highlights?" You're manually explaining your full service menu, pricing, and package deals to every inquiry. It's repetitive and time-consuming.
- Answering the same questions repeatedly
- No easy way to showcase all services
- Missing upsell opportunities
- Difficult to promote package deals
- Can't update pricing efficiently
- Lost sales from incomplete information
The Solution
Comment "MENU" → Instant DM with complete service menu PDF, pricing, package deals, before/after gallery, and booking link. Update menu once, distribute automatically. Track which services get the most interest.
- Auto-send service menu PDF
- Complete pricing and duration
- Package deals and promotions
- Before/after photo gallery
- Stylist/therapist profiles
- Direct booking link
Real Example
Case Study: Day Spa (28K followers)
- Before: 60 service inquiries/week, manually answered all
- After: 240 service inquiries/week, 100% automated
- Package sales: 3x increase (45 packages/month)
- Average ticket: 54% increase due to upsells
- Time saved: 12 hours/week on inquiries
- Revenue: 2.3x monthly revenue increase
3. Seasonal Promotion Automation
Sales Booster
The Problem
You run seasonal promotions (Mother's Day, Valentine's, Holiday specials). Post about limited-time offers. Hundreds comment "How do I get this?" "Is this still available?" You're manually sending promo codes and booking links. Promotions end before you can respond to everyone.
- Lost sales from slow promo code delivery
- Can't capitalize on viral promo posts
- Manual tracking of promo redemptions
- Promotions expire before responses
- Difficult to create urgency
- No automated expiration reminders
The Solution
Comment "PROMO" → Instant DM with promo code, discount details, expiration date, booking link, and countdown timer. Automated reminder 24h before expiration. Track redemption rates and revenue impact automatically.
- Auto-send unique promo codes
- Discount details and restrictions
- Expiration countdown timer
- Direct booking link with code applied
- Expiration reminder automation
- Real-time redemption tracking
Seasonal Promotion Flow
Comment "PROMO"
→
Promo code delivery
→
Expiration reminder
→
Booking conversion
Seasonal Promotion Examples
Mother's Day Special
Offer: 25% off spa packages
Duration: May 1-14
Result: 180 bookings, strong revenue
Duration: May 1-14
Result: 180 bookings, strong revenue
Summer Glow Package
Offer: Buy 3 services, get 1 free
Duration: June-August
Result: 95 packages sold, excellent revenue
Duration: June-August
Result: 95 packages sold, excellent revenue
Holiday Gift Cards
Offer: Gift card with bonus value
Duration: Nov 15 - Dec 24
Result: 240 cards sold, strong holiday revenue
Duration: Nov 15 - Dec 24
Result: 240 cards sold, strong holiday revenue
Real Example
Case Study: Beauty Salon (75K followers)
- Valentine's Promo: 1 viral post = 850 promo requests
- Redemption rate: 68% (vs 25% with manual delivery)
- Revenue: Strong 2-week campaign results
- Time saved: Would have taken 40+ hours manually
- New clients: 320 first-time bookings
- Retention: 55% became repeat customers
Expected Results
68% redemption: Instant delivery
5x promo reach: Viral post handling
Zero manual work: Fully automated
Higher urgency: Countdown timers
4. Referral Program Management
Growth Engine
The Problem
You want clients to refer friends. Offer referral discounts. But tracking referrals is manual and messy. Clients forget to mention referrals. You're not sure who referred whom. Referral rewards are inconsistently applied.
- No systematic referral tracking
- Clients forget to mention referrals
- Manual reward distribution
- Can't measure referral ROI
- Difficult to incentivize sharing
- Missing word-of-mouth growth
The Solution
Comment "REFER" → Instant DM with unique referral link, referral rewards explanation, shareable graphics, and tracking dashboard. Automatic reward distribution when referrals book. Track referral performance and top referrers.
- Auto-generate unique referral links
- Referral reward details (both parties)
- Shareable Instagram story graphics
- Automatic reward tracking
- Referral leaderboard
- Bonus rewards for top referrers
Referral Program Flow
Comment "REFER"
→
Unique link + Graphics
→
Friend books
→
Auto reward both
Referral Reward Tiers
Bronze Referrer
1-3 referrals: Credit per referral
Friend gets: 20% off first visit
Friend gets: 20% off first visit
Silver Referrer
4-9 referrals: Higher credit per
referral
Bonus: Free service (premium value)
Bonus: Free service (premium value)
Gold Referrer
10+ referrals: Premium credit per
referral
VIP Status: Priority booking + exclusive perks
VIP Status: Priority booking + exclusive perks
Real Example
Case Study: Nail Salon (35K followers)
- Before: 5-8 referrals/month (manual tracking)
- After: 85 referrals/month (automated system)
- New clients: 65% from referral program
- Top referrer: 23 successful referrals (Gold tier)
- Revenue impact: Significant monthly growth from referrals
- Client retention: 82% (referred clients stay longer)
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