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Book property tours instantly, send open house reminders automatically, qualify buyers efficiently, and deliver virtual tours 24/7. Turn Instagram into your top lead generation channel.
Big or small. 30 followers or 3 million. Creators, brands, and agencies trust InstantDM.
A residential real estate agent in Miami with 95K Instagram followers, specializing in luxury condos and waterfront properties. She posts stunning property photos and neighborhood highlights daily, attracting thousands of interested buyers - but struggled to convert engagement into actual showings.
Her Instagram posts would get hundreds of comments: "Is this available?" "Can I see it?" "What's the price?" She was manually responding to each inquiry, checking her calendar, sending property details, and coordinating showing times. By the time she responded (often 4-6 hours later), hot leads had already moved on to other agents. She was losing deals to faster competitors and spending 15+ hours per week just on scheduling.
She set up automated responses for property inquiries. Now when someone comments "TOUR" or "AVAILABLE", they instantly receive a DM with property details, high-res photos, pricing, neighborhood info, and a direct link to her booking calendar. The system asks pre-qualification questions (budget, timeline, pre-approval status) and sends automated reminders 24 hours and 2 hours before the showing.
"InstantDM completely transformed my real estate business. I went from manually scheduling 30 showings a month to automatically booking 210. The best part? I'm only showing properties to pre-qualified buyers, so my closing rate tripled. Every agent should be using this."
You post stunning property photos and videos. Hundreds comment "Can I see this?" "Is it still available?" "When can I tour?" You're manually scheduling tours, checking availability, sending addresses, and following up. Hot leads go cold while you're juggling showings.
Comment "TOUR" → Instant DM with property details, available showing times, booking calendar link, and pre-qualification questions. Automated reminders (24h, 2h before). Track all tour requests and conversions.
Case Study: Luxury Real Estate Agent (95K followers)
You announce open houses on Instagram. People comment "I'll be there!" but many forget or don't show up. You're manually sending reminders, directions, and parking info. Low attendance means wasted marketing spend and missed opportunities.
Comment "OPENHOUSE" → Instant RSVP confirmation, property details, directions, parking info, and what to bring. Automated reminder sequence (3 days, 1 day, 2 hours before). Post-event follow-up with similar listings.
Case Study: Real Estate Team (150K followers)
People DM asking about properties. "What's the price?" "How many bedrooms?" "Is financing available?" You spend hours answering basic questions and qualifying buyers. Many aren't serious or pre-approved, wasting your time on unqualified leads.
Comment "BUYING" → Qualification questionnaire (budget, timeline, pre-approval status, must-haves). Qualified buyers get priority access to listings, consultation booking, and buyer's guide. Unqualified leads get financing resources.
Case Study: Residential Real Estate Agent (60K followers)
You create 3D virtual tours and video walkthroughs. Out-of-state buyers and busy professionals want to view properties remotely. You're manually sending Matterport links, YouTube videos, and property details. International buyers in different time zones can't reach you.
Comment "VIRTUAL" → Instant 3D tour link, video walkthrough, property details, neighborhood guide, and scheduling link for live video tour. Track engagement. Auto-follow-up based on viewing time.
Case Study: Luxury Real Estate Team (200K followers)
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