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Home › Comparisons › InstantDM vs Interakt
Interakt is a Jio Haptik-backed WhatsApp commerce platform (catalogs, WhatsApp Pay, bulk campaigns, a shared team inbox) that 50,000+ businesses use, with Instagram riding along as the second channel. InstantDM comes at it from the other side: Instagram is the whole product — comment-to-DM, story replies, Collab Posts, Meta Ads comments, and a goal-based AI agent, flat at $9.99/month with no per-message fees anywhere on the bill.
InstantDM is an Instagram comment and DM automation platform for creators, shops, and businesses, on web, iOS, Android, and Shopify. It's an official Meta Business Partner on the official Instagram Graph API. Pricing is flat: Legend Pro at $9.99/month and Trendsetter at $24.99/month, both with unlimited contacts, plus a forever-free plan of 500 automations a month. The AI agent is included without credit metering: set a goal, like qualifying leads or booking calls, and it works to achieve it. Four safety controls (DM Queue, Super Slow Mode, Rate Limit Controller, Flood Control) run on every plan.
Interakt is a WhatsApp Business platform from Jio Haptik, built on the official WhatsApp Business API and trusted by 50,000+ businesses (their figure). Its core is WhatsApp commerce: bulk campaigns, catalogs, checkout bots, native WhatsApp Pay, and a shared team inbox. Instagram automation (auto-replies to comments with an automated DM, price-please queries, giveaways) is included as the second channel. On the India storefront, Starter is ₹999/month for Instagram only, Growth ₹2,799/month for both channels, Advanced ₹3,799/month, Enterprise on request, with WhatsApp template messages billed per message on top. (As of August 2026, per interakt.shop.)
$9.99/month with unlimited contacts, and nothing metered. Interakt's bill stacks a subscription plus per-template WhatsApp message fees, and template markups come off only on Enterprise.
Collab Post automation, story replies, schedule-a-post-with-its-auto-DM, Meta Ads comments, and Facebook comments. Interakt's advertised Instagram set is price-please queries, giveaways, and custom auto replies.
Set a goal (qualify leads, book calls, answer FAQs, sell) and it works toward it. Interakt's AI agents are WhatsApp-only, cost ₹2,499/month extra, and meter at ₹0.50 per AI message beyond 100.
DM Queue, Super Slow Mode, Rate Limit Controller, and Flood Control are mandatory safeguards on all plans, proven on Reels with 100,000+ comments. Interakt advertises no Instagram pacing controls (Aug 2026).
| Scenario | InstantDM | Interakt |
|---|---|---|
| Just starting out | Free: 500 automations a month, forever | Free trial only; Instagram-only Starter from ₹999/mo (India storefront) |
| Instagram automation, steady volume | $9.99/mo flat, unlimited contacts | Starter ₹999/mo (+taxes), Instagram only |
| Instagram + Facebook comments | $9.99/mo flat, Facebook included | Facebook comment automation not advertised; two-channel plans (WhatsApp + Instagram) from ₹2,799/mo |
| AI conversations at scale | Included, no meter | WhatsApp AI Agents: ₹2,499/mo add-on, 100 AI messages included, then ₹0.50/message; needs Growth or Advanced |
| WhatsApp campaign blasts | Not offered (Instagram + Facebook focus) | Template fees per message on top (marketing from ₹0.97/msg on Starter); markups removed only on Enterprise |
| Feature | InstantDM | Interakt |
|---|---|---|
| Comment-to-DM automation | ✓ | ✓Auto-reply to comments with an automated DM |
| Story reply automation | ✓ | Not advertised (Aug 2026) |
| AI agent | ✓Goal-based, included flat, no credit metering | WhatsApp only: ₹2,499/mo add-on, ₹0.50/AI message beyond 100 |
| AI comment replies | ✓ | Custom auto replies; AI replies not advertised for Instagram (Aug 2026) |
| WhatsApp channel | ✗Instagram + Facebook focus | ✓Core channel: campaigns, catalogs, WhatsApp Pay |
| Facebook comment automation | ✓ | Not advertised (Aug 2026); channels are WhatsApp + Instagram |
| Collab Post automation | ✓ | Not advertised (Aug 2026) |
| Meta Ads comment automation | ✓ | Click-to-WhatsApp ads tooling; Instagram ad comment automation not advertised |
| Native Shopify (checkout, cart recovery) | ✓ | ✓From the Growth plan; WhatsApp abandoned-cart flows |
| Developer API | ✓From the free trial | ✓Public APIs from the Growth plan up |
| Make.com | ✓Native partner | Not advertised (Aug 2026); listed apps include Razorpay, WooCommerce, Shopify |
| Safety pacing | ✓DM Queue, Super Slow Mode, Rate Limit Controller, Flood Control, on every plan | No Instagram pacing advertised (Aug 2026); Enterprise lists higher rate limits for WhatsApp campaigns |
| Unified inbox + CRM | Coming soon | ✓Shared team inbox (WhatsApp + Instagram); Sales CRM sold separately |
| Mass DM broadcasts | Not offered by design: Instagram messaging must stay inside Meta's 24-hour window | ✓WhatsApp template campaigns; no Instagram broadcasts advertised |
| Mobile apps | ✓iOS 4.6 · Android 4.3 | ✓iOS and Android apps offered |
| Free plan | ✓Forever free: 500 automations/mo | ✗Free trial only; paid plans from ₹999/mo (India storefront) |
| Meta partnership tier | Official Meta Business Partner | Built on the official WhatsApp Business API; a Jio Haptik product |
| Trustpilot | 4.2 · 26 reviews (Jul 2026) | No verified rating found (Aug 2026) |
| Pricing model | Flat $9.99–$24.99, unlimited contacts | Subscription + per-template WhatsApp fees; markups off only on Enterprise |
Interakt details as shown on interakt.shop (India storefront, INR pricing), August 2026; their USD quarterly book as printed by inro.social, July 2026. Always check live pages; pricing changes.
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500 automations a month · no card · 7-day trial of the full paid feature set
Legend Pro: $9.99/month
Unlimited contacts, comment-to-DM, follow-for-link, email capture, custom questions, AI comment replies, goal-based AI agent
Trendsetter: $24.99/month
Everything in Legend Pro, plus Advanced Account Safety Mode, Viral Mode handler, follow-up messages, advanced dashboards, and no 750 DMs/hour pacing cap
Flat fee, unlimited contacts on every plan. Developer API available from the free trial. Yearly billing gives two months free.
See full pricing →Interakt
Starter: ₹999/month (+taxes)
Instagram only: unlimited DMs and comments, price-please queries, giveaway automation, custom auto replies
Growth: ₹2,799/month (+taxes)
WhatsApp + Instagram, advanced campaigns, catalogs, native payments, public APIs, Shopify integration
Advanced: ₹3,799/month (+taxes)
Branching chatbot flows with API calls, chat auto-assignment, advanced webhooks
Enterprise: on request
Unlimited messages, no template markups, RCS channel, dedicated account manager
India storefront figures. WhatsApp template messages bill per message on top (marketing ₹0.949–₹0.97 to Indian numbers). Quarterly billing saves 8%, yearly 20%. Free trial; no permanent free plan advertised.
See live pricing →Prices last checked August 2, 2026.
Interakt shows different price books by geography. Loaded from India, interakt.shop/pricing quotes the INR figures above, billed monthly with quarterly and yearly discounts. Buyers elsewhere have been quoted a quarterly USD book: Starter $69, Growth $149, Advanced $189 per quarter (as printed by inro.social, July 2026). Check the page from your own region before you budget.
What stays constant on InstantDM, whatever your volume does.
Instagram's API doesn't allow any tool (Interakt, InstantDM, or anyone else) to import DM contacts from another platform. In practice the move is lighter than it sounds: your comment and DM automations rebuild in minutes in the flow editor, and your contact list rebuilds itself as people comment and message. On InstantDM those contacts are unlimited on every plan. If Interakt handles your WhatsApp catalogs and payments, that side doesn't have to move at all; plenty of teams keep Interakt on WhatsApp and run InstantDM's free plan on Instagram until the numbers settle the question.