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Short answer
One credit is one automated DM that Instagram or Facebook accepts. Public comment replies and failed DMs don't use credits. New accounts start on Free with 500 credits. Legend Pro, Trendsetter and Trendsetter Pro have unlimited DMs, paced per hour. At zero credits, nothing is sent until you upgrade or renew.
Free (no credit used):
| Plan | Credits |
|---|---|
| Free | 500 credits to start |
| Legend Pro, Trendsetter, Trendsetter Pro | Unlimited DMs, paced per hour (see How many DMs can InstantDM send per hour?) |
| Multi Starter | 30,000 automated DMs per account per month |
| Multi Pro | 300,000 automated DMs per account per month |
New accounts also get a first-week trial: paid features are unlocked in the web app for about a week, no card needed. During that week the Home banner shows how many days or credits are left. After that the account stays on Free.
To check your usage:
The usage number updates in batches, so it can be a little behind your real sends.
The Home screen shows a plan card with your plan name and plan credits.
New accounts start with 500 credits. Plan your free use around those 500, and move to a paid plan when you need more. Legend Pro and above have unlimited DMs.
No. Only DMs that Instagram or Facebook accepts use a credit. Public replies, failed DMs and skipped comments are free.
Not at the moment. To keep sending, upgrade to a paid plan from My Plan.
On Free, after the first week, automated DMs get this line at the end. Any paid plan removes it.