I'm moving from ManyChat. What's the same and what's different?

  • Works on: Web app
  • Plan: All plans
  • Last checked

Short answer

Most ManyChat Instagram features have an InstantDM match: comment growth tools are Comment to DM, keywords are DM Automation, and flows are Flow Automation with tags, conditions, delays and AI. There is no importer, so you rebuild each automation. Turn off ManyChat's automation for the same posts and keywords first, or people may get two replies.

Stuck? Ask an AI with this guide: Ask ChatGPT Ask Claude Plain text version

Before you start

  • You need a Creator or Business Instagram account connected to InstantDM. See How do I connect my Instagram account?
  • Multi-step flows (questions with branches, tags, conditions, AI, email-tool sync) need Trendsetter or above and a computer.
  • Make a list of what runs in ManyChat today: which posts, which keywords, what each message says.

ManyChat words → InstantDM words

In ManyChatIn InstantDMWhat to know
Comment growth tool (comment a keyword, get a DM)New Automation → Comment to DMAll plans. Free: up to 3 trigger words
Keyword (someone DMs a word)New Automation → DM AutomationLegend Pro and above
Default reply (any message)DM Automation with Any Message (First time only or Once a day)Only one “Any Message” automation per account
Story reply triggerNew Automation → Story to DMInstagram only. Legend Pro and above
Story mention triggerNot availableThere is no story-mention trigger
Opening message with a buttonWelcome MessageLegend Pro and above. In flows started by a comment, the first DM is always a one-button card
Follower check”Ask audience to follow you before sending link!” (follow gate), or Followers only in a flowLegend Pro and above. Not on Facebook
FlowFlow AutomationTrendsetter and above. Computer only
User inputLead Gen questions, or a Question step in a flowStrict checks: phone numbers must be digits only
Custom fieldA field saved on the contact (Save answer as)
TagTag Contact
ConditionCondition step
Smart delayDelay stepUp to 24 hours
Follow-up if no reply”If no reply” follow-up on a button or questionUp to 24 hours
RandomizerRandomizer
External requestHTTP Request
AI stepAI ReplyTrendsetter and above, with your own OpenAI, Claude, Gemini or DeepSeek key
Mailchimp, Kit, KlaviyoFlow IntegrationsTrendsetter and above. Lead Gen does not sync
Zapier, MakeAPI & MCP → webhooksTrendsetter and above
TemplatesFlow templates (Lead Collection, Link Delivery + Reminder and more)Fill in the welcome message and public reply before Set Live
Live chat inboxNot availableReply in the Instagram app
Broadcasts, sequences over several daysNot availableInstagram only allows replies within its message windows
Click-to-DM adsNot availableComments on Instagram ads are supported (Trendsetter and above, Facebook Login)
Contact importNot available
Audience / contacts listContactsMostly people who went through a flow or Lead Gen

Steps

  1. Connect your Instagram account to InstantDM and note which ManyChat automations you want to keep.
  2. Rebuild each automation in InstantDM with New Automation:
    • One link for everyone: Send Link & PDF.
    • A few questions (name, email, phone): Lead Gen.
    • Branches, reminders, AI or email-tool sync: Flow Automation. Start from a template if one fits.
  3. In ManyChat, turn off the Instagram automations that use the same posts or keywords.
  4. Publish each automation in InstantDM: Publish (Send Link), Save → Publish & Activate (Lead Gen) or Set Live (flows).
  5. Ask a friend to test each one from their own Instagram account: comment the word, reply to a story, or send the keyword.
  6. Check results in the post’s comment list and in Contacts.

On the phone app

You can rebuild post, story and Instagram DM keyword automations in the app. Flows and Lead Gen on posts need the web app at app.instantdm.com.

What your followers see

  • The same kind of DMs they got before, now sent through InstantDM from your account.
  • If both tools answer the same comment or keyword, they may get two replies. That’s why step 3 matters.

Good to know

  • Words match differently. In Send Link & PDF, a comment matches when one of its words starts with your keyword (“link” matches “links”, not “blink”). In flows and Lead Gen, Match exact word only means the whole message must equal the word.
  • Phone numbers in questions must be digits only, with an optional + (for example +919876543210 or +12025550123). Tell people this in your question.
  • Free text answers only accept English letters, numbers and basic punctuation. Use a Name question for open answers.
  • Replying by hand in Instagram does not pause an AI chat. Switch the person to Human in Contacts first.

What you can’t do

  • Import contacts, tags or flows from ManyChat.
  • Send broadcasts, or follow up more than 24 hours later.
  • Reply automatically to story mentions.
  • Chat with people inside InstantDM.

If it doesn’t work

  • You get the email “Some Instagram replies aren’t going out — quick fix”: another app controls some of your Instagram conversations. Check that ManyChat (or Meta Business Suite) isn’t still handling them.
  • People get two replies: an automation is still on in ManyChat. Turn it off.
  • A flow template won’t go live (“Comment Reply: A welcome message title is required.”): fill in the welcome message and add a public reply in the trigger, then click Set Live again.
  • More: Why didn’t my automation send a DM?

Questions people also ask

Can I import my ManyChat contacts or flows?

No. InstantDM can't import contacts from a file or flows from ManyChat. You rebuild each automation, and contacts are added again as people interact with your new automations.

Can ManyChat and InstantDM run on the same account?

Don't run both on the same posts or keywords, or people may get two replies. If InstantDM's replies stop going out, another app may be controlling your Instagram conversations, so check that ManyChat is switched off.

Does InstantDM charge per contact?

No. InstantDM counts credits per DM sent. Legend Pro, Trendsetter and Trendsetter Pro have unlimited DMs, paced per hour. Multi plans include a set number of automations per account each month.

Is there a live chat inbox like ManyChat's?

No. You reply to people by hand in the Instagram app. For AI chats, you can switch a person to Human in Contacts so the AI stops.